Meet the Founder of YOBECKO

Becky Mosgofian brings more than 25 years experience in communications to her intuitive, research-driven style of coaching. Her professional experience spans public relations, brand strategy, marketing, copywriting, event planning, advertising/voice-overs and social media management. 

Some of Becky’s earliest memories were behind a toy typewriter, conducting “interviews” with family members. Her childhood dream was to be a talk show host. She loves storytelling and is a natural brand cheerleader. She picked up the nickname YOBECKO as a teen and now it has come full circle!

Becky has a BA from Cal Poly Humboldt in Journalism where she later served as their Director of Alumni Relations and Annual Funds prior to launching her consulting practice in 2002.

Becky has since worked with businesses across many industries. Her experience spans wellness, tourism, nonprofits and lifestyle products such as fine wines, craft beers and specialty food and beverage products.

Becky loves nature, having lived in the mountains, the Redwoods and now by the beaches of the Central Coast. She will pull over to watch a sunset and has over 33,000 photos on her phone. She has traveled extensively. This picture was taken at the Picasso Museum in Antibes, France. 

Becky lives with her husband, two teenage sons and a surprisingly sweet California Desert tortoise named Tanya Hardshell. She's currently working on a children's book.